As a distinguished and trusted navigator of the ever-changing business landscape, Eric Yaillen has been simplifying the complexities of modern business and driving transformative experiences for decades.
Shaped by mentorship from prominent figures including Edward Bernays, the father of modern PR, Ben Barkin, the father of special event marketing, and Perry Belcher, a pioneer recognized as the godfather of digital marketing, Eric has a holistic view of business processes and operations that have been consistently ahead of the curve.
82nd Oregon Junior Amateur (2009)
Video produced and Voice Over by Eric Yaillen
Disney on Ice
Photo courtesy of Heinz Kluetmeier, Green Bay Press-Gazette
Ringling Bros. and Barnum & Bailey Circus
Contributing author to
Leadership DNA: Shaping a Thriving Business Culture
A USA National Bestseller!
Leadership DNA is special because it brought together diverse voices, offering readers a wealth of perspectives in one book. It’s a collection of unique journeys, but all with one common thread—great leadership.
Each chapter shares valuable lessons about leadership, overcoming challenges, and creating thriving business cultures. From entrepreneurs to corporate executives, the insights in this book will inspire and guide anyone looking to lead with purpose and resilience.
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Eric Yaillen is the Founder and Chief Strategist of Megafluence, Inc. With over four decades of experience in branding, marketing, automation, and strategic leadership, he helps entrepreneurs build sustainable influence and authority using AI and digital systems. He began pursuing a career in marketing communications while in high school, starting with Junior Achievement and selling tv ad time, becoming the top salesperson throughout the JA organization globally for three consecutive years. He started his first PR venture upon graduating from High School, with the founder of Manpower International as his first client. His first computer was purchased in 1984, shortly after the PC was made available to the general public.
Eric is recognized for creating the Megafluence Method™ and the Brand Identity Lifecycle™. He pioneered CRM in the golf industry, digitized live event marketing for Feld Entertainment, and now helps thought leaders scale with strategy and automation. When it comes to brand strategy, he is one of the only strategists that includes risk management as an essential pillar of building trust for a brand.
Eric helps entrepreneurs simplify their tech stack, clarify their brand strategy, and implement smart automation to reduce overwhelm and grow with confidence. His approach turns chaos into scalable systems.
Eric has worked across live entertainment, sports (including PGA and USGA), fitness, marketing technology, and personal branding. His cross-industry expertise fuels his ability to see the big picture and engineer effective systems.
Yes. You can schedule a complimentary discovery consultation with Eric to explore how Megafluence can help grow your personal brand or business.